The call-to-action (CTA) button is a key element on your website, encouraging visitors to take an important step. You can configure your CTA button to perform various actions, such as subscribing to your newsletter, registering for an appointment or workshop, or directing users to a specific webpage.
Tip: If you use your CTA to get signups for your newsletter, it is a good idea to customize the lead magnet pop-up as well. You can event setup automations that run when someone signs up for your newsletter.
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